It feels like it’s been a long time coming but runners can finally get their entries in for an 80’s themed ADMIRAL SWANSEA BAY 10k.

The organisers were obviously disappointed to cancel last years event, which was also set to celebrate the 40th race. That does of course mean, there is more to celebrate this year on Sunday 19th September.

If you entered last year there is free automatic transfer to the this years 40th anniversary event. Runners with 2020 places don’t have to do anything as their details will transfer across and they will be kept updated on the 2021 celebratory event as plans develop.

Swansea Bay 10k – I Love The 80s

Since it began in 1981, the event has consistently won numerous awards and Swansea Council is making this year a really special one as it will mark the 40th race for this highly popular event, offering a flat and superbly scenic course. And if you’re going to celebrate and event that is 40 years old, you just have to make it themed around the unforgettable decade that was the 1980’s – think leg warmers, sweatbands, big hair and big colours!

If you’re looking to get back into road running, or you and some friends are going to run wearing some retro fancy dress, join in the fun and enter online today. And don’t forget to fire up the 80’s power ballads as the soundtrack to your training!

Whether it’s your 1st Swansea Bay 10k or your 40th, the team can’t wait to see you on the start line.

Swansea Council initiated the run in 1981 and has continued to organise it ever since – ensuring that it is firmly embedded in Swansea’s annual event programme. It will also be the 15th time that Admiral has sponsored the event, which as well as the 10k, offers 1k and 3k junior fun runs, along with a 10k wheelchair race and a mascot race.

Swansea Bay 10k – Junior Races

Robert Francis-Davies is th Council’s cabinet member for Investment, Regeneration and Tourism, he told us…..

“The Admiral Swansea Bay 10k is a fantastic event for elite athletes, charity fundraisers and those looking to tackle their personal bests or conquer fitness goals.

“Set against the terrific backdrop of Swansea Bay on a flat course, the event is a landmark in the running calendar and attracts participants from all over the UK. It’s an exceptionally popular feature within Swansea’s annual events calendar.

“Given that so many races have been cancelled over the past year and a half, and it is our 40th event, we’re anticipating that demand for places will be high. We’d therefore encourage anyone interested to enter as soon as possible in order to avoid disappointment – once the race places have gone, they’ve gone!”

Swansea Bay 10k – Fantastic views

Rhian Langham, Admiral’s Head of People Services, said…….

“We’re delighted to continue our sponsorship of the Admiral Swansea Bay 10k race and fun runs for the 15th year. Supporting events in our local community is very much part of our culture at Admiral, so it’s great to be involved in an event like this, especially after a challenging year.

“I’d like to take this opportunity on behalf of everyone at Admiral, to wish all the runners the very best of luck.”

The Admiral Swansea Bay 10k is home to one of the most stunning courses in the UK!

Starting alongside St Helen’s Rugby Ground, the first half of the course follows the road down to the picturesque Mumbles, before returning along the stunning Swansea Prom. The course finishes as you run through the iconic Slip Bridge towards the Cenotaph. It’s a firm favourite amongst runners due to its fast, flat surface and gorgeous scenery. There are two water stations on the course – one at the half way mark, and one at the finish line.

When you cross the finish line, stewards will guide you through the funnels where you can collect water, your medal and your goodie bag, and which will lead you back to the athletes village. The athletes village is situated on the green in between the Cenotaph and the Secret Cafe. The village includes the information marquee, toilets, physiotherapy areas and more.

Use the interactive map to help you get a feel for the course. Checkpoints are highlighted at every kilometre, as well as key locations (water stations, information marquee etc).

Entering the Junior Races? Check out the dedicated orange markers on the map (the run route is the same as the 10k route, just a shorter distance, with the same finish line).

The Council’s Events Team continue to closely monitor the pandemic situation. The Admiral Swansea Bay 10k will take place in compliance with the relevant regulations and guidance from Welsh Government, Public Health Wales and UK Athletics applicable at the time. Plans are being developed and reviewed as new information and guidance is released and this might well involve changes and additional measures to ensure the event is safe for everyone involved including the wider local community.

There are lots of categories to sign up for……

  • The award winning junior races continue to grow every year and the event is a great day out for the whole family. Introduce your children to running with the Junior 1k and 3k fun runs.
  • Being voted as one of the best races in the UK, the organisers aim to be accessible to all, offering a variety of races so that all can get involved on the day! The wheel chair race is open to all, and is a fun yet challenging race for those involved.
  • The Admiral Swansea Bay 10k wouldn’t be complete without the Mascot Race!

If you’d like to find out more, and sign up for this years event, which is on Sunday 19th September just go here – SWANSEA BAY 10k.


And to get you in the mood, turn up your speakers, get your running shoes on, and enjoy a couple of hours of non-stop 80s hits…….

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